Top 20 NFL Sponsors on Social through Week 3

Given the unprecedented nature of the 2020 NFL season, we have seen an increased reliance on sponsored social content as teams and sponsors look for creative ways to engage fans. Our social media partner, Zoomph, examines the top 20 brands through week 3 by social value generated. Click here to see the full list.

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Top 20 NFL Sponsors on Social through Week 3

Given the unprecedented nature of the 2020 NFL season, we have seen an increased reliance on sponsored social content as teams and sponsors look for creative ways to engage fans. Our social media partner, Zoomph, examines the top 20 brands through week 3 by social value generated. Click here to see the full list.

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Estimated Exposure Value Lost by In-Venue Sponsors

Without fans in attendance, sponsors are missing the opportunity for hundreds of thousands of fans to view their branding during the season. The figures below …

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Tracking NFL Seat-Cover Signage Through Week 2

With no fans in the stands, NFL teams have moved to feature prominent sponsors on seat covers and tarps in the lower sections of their stadiums. The SportsAtlas research team catalogued the first weekend of games and identified nearly 200 brand activations, as teams had as many as 15 sponsors around the playing field. For a complete look at every team and brand strategy, click here.

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Leveraging Data in a Connected World

Top analysts at SportsAtlas, Sports Business Journal and Zoomph share key insights and best practices of properties that are finding new ways to engage fans. See the video and download the data.

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DFS Groups Continuing to Grow and Evolve

The gambling scene is evolving in the U.S., with DraftKings and FanDuel continuing to show growth in relation to their humble fantasy sport beginnings. DraftKings …

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NBA Sponsors In Focus As Bubble Playoffs Begin In Orlando

As the NBA Playoffs tip off in the Orlando bubble, sponsors from the ‘19-20 regular season come into focus. In all, the NBA can claim …

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Looking Back At NHL Season Sponsors

With the Stanley Cup Playoffs underway in the Toronto and Edmonton bubbles, SportsAtlas looks back at the completed ’19-20 NHL season, broken down by sponsors. …

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