Top NFL Prospects See Dramatic Increase in Followers Post-Draft
The exponential rise in social media followers for the Packers’ Jordan Love is an example of how the NFL Draft can increase the sudden celebrity status of athletes. Jordan Love, a polarizing and unsung top QB prospect, saw
Texans, Jaguars Among NFL Schedule Release Winners on Social
While schedule release day is always a marquee moment during the offseason for NFL fans, this year’s received extra buzz, given the lack of live sporting events. While the official public release was conducted during a three-hour ESPN
Articles
- All
- Brands
- Consumer Insights
- Social Media
- Sports
- Technology
Texans, Jaguars Among NFL Schedule Release Winners on Social
While schedule release day is always a marquee moment during the offseason for NFL fans, this year’s received extra buzz, given the lack of live …
European Soccer Shirt Deals Come Into Focus As Leagues Return
With major European soccer leagues returning after a months-long hiatus due to COVID-19, lucrative shirt-sponsor deals will again accrue value for brands. The rights to …
Survey | Teams may be facing long-term attendance challenge
A survey by Kantar Sports MONITOR, which examined sports fans’ attitudes about the COVID-19 pandemic, found that 76% of sports fans are having their daily …
Top NFL Prospects See Dramatic Increase in Followers Post-Draft
The exponential rise in social media followers for the Packers’ Jordan Love is an example of how the NFL Draft can increase the sudden celebrity …
Operations Continue on Key Stadiums Throughout the U.S.
Five states had ongoing construction projects for major sports teams when the COVID-19 pandemic precipitated “stay-at-home” mandates. Some locations are dealing with the lockdown differently …
OWL Thriving While Traditional Sports Lay Dormant
With traditional sports postponed and most of the world’s population sheltering at home, esports is helping to fill the void. Total viewership of OWL (Overwatch …
Brady’s Announcement Shakes Up the Sports World
In mid-March, Tom Brady left the Patriots for the Buccaneers. Not since Joe Montana was traded from the 49ers to the Chiefs in 1993 has …
NFL Teams See Varying Results on Success of Free Agent Spending
With the start of the ’20 NFL season here, the free agency window is open. Some teams historically have spent heavily on unrestricted free agents …
Offseason Spending On MLB Free Agents Hits All-Time High In ’20
During the ’20 MLB offseason, the average salary per unrestricted free agent (UFA) reached an all-time high, according to Spotrac. However, despite the influx of …
